Surprising Collaboration UT × Haruki MURAKAMI

Surprising Collaboration UT × Haruki MURAKAMI

UNIQLO announced the surprising collaboration with world renown writer Haruki MURAKAMI. You can enjoy MURAKAMI World with “Reading, Listening, and Wearing”.

1. Who is Haruki MURAKAMI?

Haruki MURAKAMI is a Japanese writer known as a novelist. He received several awards( the World Fantasy Award, the Frank O’Connor International Short Story Award, the Franz Kafka Prize, and the Jerusalem Prize). His following books have been translated into many languages and sold millions of copies all around the world.

His masterpiece

A Wild Sheep Chase (1982)
Norwegian Wood (1987)
The Wind-Up Bird Chronicle (1994–95)
Kafka on the Shore (2002)
1Q84 (2009–10)

2. What is about this collaboration?

You can buy Unique T-shirts printed his novel’s impressing phrases. The novels are as following.

Novels printed on T-shirts

Pinball, 1973 (1980)
Norwegian Wood (1987)
Dance Dance Dance (1988)
Sputnik Sweetheart (1999)
Kafka on the Shore (2002)
1Q84 (2009–10)

MURAKAMI doesn’t work only as a writer. He is on the radio program TOKYO FM/JFN “MURAKAMI RADIO” as Disc jockey, so Collaboration T-shirts include the design on this radio program.

3. When Does UNIQLO start to sell them?

Starting next week, Mon 8th of March, 2021

4. Where Can You Buy T-Shirts?

UNIQLO stores in Japan and UNIQLO online store

5. Collaboration Start Campaign

Celebrating this memorial collaboration, there are some campaigns.

／
3/8(月)発売📢
作家村上春樹と #UT が
コラボレーション
▶https://t.co/Z8Ab4obxHa
＼

村上春樹ワールドを「読む、聴く、着る」で楽しむコレクションが全国のユニクロ店舗とオンラインストアで発売決定。
特別柄Tシャツが合計160名様に当たるプレゼントキャンペーンも実施します。 pic.twitter.com/hw5rRJVnW7
— ユニクロ (@UNIQLO_JP) March 1, 2021

Original Campaign T-shirts

If you buy Novels written by Haruki MURAKAMI, you have a chance to get the original T-shirts as this campaign lottery. 100 people can get this T-shirt and it is not sold at UNIQLO store. You can apply for this lottery at book stores and online book stores. You can check the detail on Official Web sites.

ユニクロ｜村上春樹 × UT キャンペーン｜公式オンラインストア（通販サイト） (uniqlo.com)

Twitter Campaign

If you tweet your favorite MURKAIMI’s work with hashtag #村上RADIO and #私の好きな村上春樹作品 (#MURAKAMIRADIO and #MYFAVOURITEHARUKIMURAKAMIWORK), you’ll have a chance to get an original UT T-shirts.